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Will Roy Moore Ruin Steve Bannon’s Reputation?

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Will Roy Moore Ruin Steve Bannon’s Reputation?


Reprinted with permission from MediaMatters.

Steve Bannon would have you believe that he stands at the crossroads of history, directing traffic. Ever since he emerged as a national political figure in the latter stages of Donald Trump’s presidential campaign, the Breitbart.com chairman has cultivated a reputation as a wily tactician, the leader of a nascent nationalist revolution, and a visionary whose dreams of a new political order are just beginning to come to fruition. During his brief tenure as chief adviser to President Trump, his various power grabs and heavy-handed policy maneuvers led to the perception that “President Bannon” was the real power in the White House.

Bannon understands the value of this reputation as a mad political genius and he does what he can to play the part. Most quotes you’ll read from Bannon in the press are studded with flamboyant self-promotion and mustache-twirling exposition typically reserved for Golden Age comic book villains. “Darkness is good,” Bannon told The Hollywood Reporter shortly after the 2016 election. “Dick Cheney. Darth Vader. Satan. That’s power.” Bannon has reportedly described himself as a “Leninist” who wants to “destroy the state … bring everything crashing down, and destroy all of today’s establishment.”

This theoretical Steve Bannon is constantly luring his unwitting enemies into traps and is always winning even when it looks like he’s losing. He is Rasputin, Machiavelli, and Doctor Doom all in one rumpled package.

It’s all a crock. In the real world, the genuine Steve Bannon spent the past week haphazardly slinging conspiracy theories and sounding like an unglued lunatic in an ineffectual bid to rescue Alabama Republican Senate candidate Roy Moore from multiple reports of sexual assault and child molestation.

The damage-control operation kicked into gear even before news of Moore’s alleged misconduct was first reported by The Washington Post. After the Post approached the Moore campaign asking for comment, the campaign fed the scoop to Breitbart reporter Aaron Klein. Klein obligingly published a piece that ran interference on behalf of Moore, framing everything around his denials and casting the Post as an untrustworthy and biased villain.

The pre-emptive knockout didn’t work, so Bannon took more aggressive measures. He dispatched Klein and Breitbart Washington Political Editor Matt Boyle to Alabama to, in the words of Axios’ Jonathan Swan, “discredit the Washington Post’s reporting on Roy Moore’s alleged sexual misconduct with teenagers.” This escalation produced similarly disappointing results: Klein ended up filing an “exclusive” that claimed to undermine the Post’s reporting but accidentally confirmed it, while Boyle spent his time counting the number of applause breaks during a Moore speech.

While Bannon’s crack journalists were bumbling around Birmingham, he got busy trying to spin up a protective narrative around Moore. But without any exculpatory evidence to lean on and with mounting proof of Moore’s guilt, Bannon could go in only one direction: a far-reaching anti-Moore conspiracy.

Speaking at a political event in New Hampshire shortly after the Post story broke, Bannon said he found it “interesting” that “the Bezos-Amazon-Washington Post that dropped that dime on Donald Trump, is the same Bezos-Amazon-Washington Post that dropped the dime this afternoon on Judge Roy Moore. Now is that a coincidence?” Even though he hadn’t proved (or even directly alleged) any malfeasance on the Post’s part, Bannon congratulated himself for taking a stand against the media. “I don’t mind it. I’ll call them out every day.”

As Moore’s political standing deteriorated and national-level Republicans began distancing themselves from his campaign, Bannon started arguing that the conspiracy ran deeper than anyone could possibly imagine. “You’re going to find out that what happened down there was Republican operatives had this information or were concocting some of this information, working with the Washington Post, who is lying about this,” Bannon said on Breitbart News Daily. He also identified the unlikely mastermind behind it all. “This is just another desperate attempt by Mitch McConnell to keep power,” Bannon said of the Senate majority leader, “and it’s not going to work.” It might seem counterintuitive that the leader of the Republican Senate majority would sabotage his own party’s nominee and reduce his party’s majority as a means of retaining power, but, then again, most of us can’t see around corners like Bannon can.

The reason Bannon and Breitbart.com rode to Moore’s rescue is that Bannon — who, again, glides along on his reputation for political vision — put Moore in the vanguard of his “economic nationalist” movement. Bannon broke with Trump to endorse Moore, and he was the headline speaker at Moore’s rally the evening before the September 26 primary runoff election. “Tomorrow is going to decide who has sovereignty in the United States of America,” Bannon told the crowd in characteristically grandiose fashion.

Anyone with an ounce of prudence would have been extremely wary of so tightly aligning himself with Moore, whose political career prior to the sexual assault reports was defined by extremism and controversy. But Bannon doesn’t do caution. He’s leading a movement that deliberately stokes racial resentments, places national identity above all other concerns, and actively rejects multiculturalism. Such a movement can’t help but attract kooks, racists, and extremists. It’s Bannon’s job to make them respectable and, if possible, elect them to high office.

Bannon’s gamble on Moore blew up spectacularly, as anyone with even a passing familiarity with Moore’s background could have told you it very likely would. It’s become so damaging that, as The Daily Beast reports, Bannon and his lackeys are belatedly second-guessing their continued support for Moore as the accusations against him have mounted. According to the outlet’s sources, Bannon said, “I will put him in a grave myself” if it turns out Moore lied about committing sexual assault.

This is classic Bannon — it sounds threatening and supervillain-ish, but when you actually think about what he’s threatening, it’s completely empty and ludicrous. According to Bannon, if it’s proven conclusively that Roy Moore lied about molesting children, then Bannon will personally see to it that Moore’s reputation and political career are finished — as if there’d be anything left at that point for Bannon to put in a “grave.” Bannon’s more immediate concern is salvaging his own reputation as an electoral savant and hoping everyone will forget that he was reckless enough to make an accused sex criminal the face of his political movement.

Header image by Sarah Wasko / Media Matters


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  1. dbtheonly November 17, 2017

    Will Moore ruin Bannon’s reputation?


    Bannon lives in a self-created world where the Liberal Media really is tearing down Good Conservative Christians like Moore.

    BTW, the RWMO is trying to create it’s own “scandal”. Apparently robo-calls are going out offering $5000(?) from the Washington Post(?) for women to come forward with Anti-Moore stories. Thus proving(?) that the original stories were bought and paid for (?).

    The right is feeling the heat here.

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  2. rednekokie November 17, 2017

    Steve Bannon has no reputation to be ruined. It was ruined the moment he stepped upon the political stage.

  3. Aaron_of_Portsmouth November 17, 2017

    Whenever I think of the likes of Steve Bannon and Donald Trump, I am reminded of the verse in Proverbs 16:18:

    18 “Pride goeth before destruction, and an haughty spirit before a fall.”

    Donald is a lightweight compared to Steve when it comes to being able to articulate idiocy, and so we need to explore some of Steve’s outer trappings pf ego.

    Steve Bannon clearly is infatuated with himself, a haughty individual who likes to strut about in a pompous manner because of his privileges as a son of Irish immigrants. Exposure to Harvard, Goldman Sachs, and a lackluster stint in Hollywood has led Steve to think he is the cat’s meow, someone to shower with praise, and be awed by his shallow pontification on what he considers to be political theory.

    Rather, Steve Bannon represents what excess of pride in one’s self leads to—a debased and empty man, desperate for fame and adoration. A thirst for being in the spotlight. Steve is headed for destruction and a fall given the personality he has fashioned for himself.

  4. Gerry Francis November 17, 2017

    As to the title of this article – We can only hope!

  5. Richard Prescott November 17, 2017

    What reputation of Bannon will be ruined?
    His reputation is only with those he tried pulling up with him to enact the bullsh!t he did while on the campaign and in the WH.
    He is a sleeze on the same level of Alec Jones, Steve Miller and Trump. And I would love nothing better than to see the money trail run right up to the Mercers and have indictments handed out to them for financing his sleeze trail towards the ruination of America.


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