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Newt Gingrich's Orwellian Campaign

Politics

Newt Gingrich's Orwellian Campaign

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It’s still hard to imagine Gingrich as president. He’s likely to blow himself up before next November. But the scary thing for Democrats is that Gingrich grasps these subtextual forces better than they do. It makes him a less predictable and possibly more dangerous opponent than Mitt Romney in the general election.

Gingrich helped Republicans seize control of the House of Representatives in 1994 with the help of “key words” tested by pollster Frank Luntz, who designed the “Contract with America.”

In 1990, Gingrich’s political action committee, GOPAC, put out an audio cassette with advice for Republican candidates. Gingrich followed up with a famous memo to Republicans called “Language: A Key Mechanism of Control”:

1 Comment

  1. willyscanlon December 9, 2011

    Thats the scariest thought that Newt could launch nukes as president. Not even his half sister wants to vote for him. That certainly tells something.

    Reply

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