Facebook Surges On Booming Mobile Ad Results

@AFP
Facebook Surges On Booming Mobile Ad Results

NEW YORK CITY, New York (AFP) – Shares of social networking giant Facebook vaulted more than 25 percent in early trading Thursday following a surprisingly good earnings report.

Facebook shares were up 26.0 percent to $33.39 at 1354 GMT, the highest level since May 2012. The surge came after the company’s earnings report showed large increases in ad revenue from mobile technology.

Facebook shares have not appreciably moved higher since the company’s high-profile public offering in May 2012.

But the company has made a priority of following its more than one billion members onto smartphones or tablets as lifestyles increasingly revolve around accessing the Internet from mobile devices.

Facebook reported net income in the second quarter of $331 million compared with a loss of $157 million in the year-ago period.

Revenue for the quarter that ended June 30 climbed to $1.81 billion, up 53 percent from the same period a year earlier.

Facebook said 41 percent of its ad revenues came from mobile, compared with 30 percent in the prior quarter and virtually nothing a year ago.

“We’ve made good progress growing our community, deepening engagement and delivering strong financial results, especially on mobile,” said Facebook chief executive and Mark Zuckerberg.

Photo Credit: AFP/Nicholas Kamm

Start your day with National Memo Newsletter

Know first.

The opinions that matter. Delivered to your inbox every morning

Putin

President Vladimir Putin, left, and former President Donald Trump

"Russian propaganda has made its way into the United States, unfortunately, and it's infected a good chunk of my party's base." That acknowledgement from Texas Rep. Michael McCaul, Republican chairman of the House Foreign Affairs Committee, was echoed a few days later by Ohio Rep. Michael Turner, the chairman of the Intelligence Committee. "To the extent that this propaganda takes hold, it makes it more difficult for us to really see this as an authoritarian versus democracy battle."

Keep reading...Show less
Michael Cohen
Michael Cohen

Donald Trump's first criminal trial may contain a few surprises, according to the former president's ex-lawyer, and star witness, Michael Cohen.

Keep reading...Show less
{{ post.roar_specific_data.api_data.analytics }}