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Thursday, August 24, 2017
marketing
Star Wars Legos

Disney Using The Force Of Unboxing Videos To Hype Star Wars Merchandise

By Shan Li, Los Angeles Times (TNS) Long ago in a galaxy not so far away, selling toys was a lot simpler. Put a commercial on TV. Lure shoppers to Toys R Us. Today, it’s not so easy to attract the attention of digital-savvy kids and their parents, who are watching less television and more […]

August 28, 2015